SEO stands for Search Engine Optimization. SEO is one of the tactics to increase the traffic to your web page through Search Engine. It is a tough task to get traffic from Search Engine to your web page. For this We need to optimize our web page following the rules of SERP.
These are following rules we need to follow at the time of doing SEO for our web pages:
1. Write your own fresh Content of each page. It should not be copied from somewhere else.
2. Do not use any Black Hat SEO for getting the traffic to your web pages.
3. Use Bold, Italics, Header 1, Header 2 for keyword for optimizing the content.
4. Keep the Keyword density from 3-4 percent.
5. Write the title upto 50 characters maximum
6. Write the Description 250 characters maximum.
7. Use different meta tag according to each page contents.
8. Write your Web page keyword and description in the meta tag for better search.
9. Try to get some One way link from other sites. Because Google Crawler understands it as Vote
for your web page.
10. Try to get back links from other sites which is related to your theme.